Back to top

Our Shared Purpose

Transforming protection,
staying true to our values

Our Shared Purpose highlights Allstate's values: integrity, Inclusive Diversity & Equity and collective success. These values are woven into our business culture, defining who we are and what matters most. As a purpose-driven company, we stay true to our values to help customers, communities and each other.

Read Our Shared Purpose

Man with clasped hands looking off to the side.

Inclusive Diversity & Equity

Mikva Challenge CEO Verneé Green helps kids find their voice

Continue
Vernee Green headshot.

A lot of the problems society associates with today's youth can be solved if we let those same young people come up with the solutions. All we need to do is listen and engage.

Verneé Green,
CEO, Mikva Challenge

Avail employee handing keys to man holding a surfboard.

Collective Success

Car-sharing comparison: How peer-to-peer and fleet-based rentals differ

Continue
Man and woman looking at cellphone in their car.

Integrity

After a car crash, Drivewise® offers emergency assistance

Continue
Allstater Trina Lee sits at her computer.

Collective Success

Using empathy to improve claim experiences

Continue

Inclusive Diversity & Equity

Comic artist helps tell LGBTQ+ stories

Allstater Christine Suggs created 'Portraits of Pride' series

Christine is my silent warrior. They work tirelessly behind the scenes and have used our Employee Resource Group to find their voice within the community.

Shamaill Ross headshot. Shamaill Ross,
President, Allstate PRIDE
Employee Resource Group

Continue

Comic 'Hi! I'm non-binary' illustrated by Allstater Christine Suggs.
Screen grab from a video showing a breakability test.

Integrity

Allstate Protection Plans' Breakability campaign: Bots break phones so you don't have to

New smartphones are subjected to drop, dunk, bend and tumble tests

Continue

The Breakability campaign has always been about helping consumers make informed decisions. That's why the tests performed mimic the actual ways people break their phones.

Jason Siciliano headshot. Jason Siciliano,
Vice President/Creative Director, Allstate Protection Plans

Integrity

You're in good hands®: The story behind Allstate's logo and slogan

Continue
Video screenshot showing a handwriting next to The Allstate Foundation's Moving Ahead Curriculum.

Collective Success

Allstate research analyst volunteers professional skills to help domestic violence survivors

Continue

Financial

We protect customers, develop talent and evolve the business, supported by our financial strength.

See latest report

A holistic approach to protection

Three people taking a selfie with a cellphone.

Identity protection

Your identity is uniquely yours. We help make sure it stays that way.
Woman using her cellphone in a kitchen.

Device protection

We'll protect your device and fix your cracked screen so you can stay connected.
Father and child lying on the floor reading a book.

Home protection

Whether you rent or own, we help you protect what matters most.
Teen buckling her seatbelt in the driver's seat of a car.

Auto safety and coverage

From easy Drivewise rewards to affordable roadside support, the ways we keep you safe are always expanding.

See all products

Connect with us

  • Facebook icon.
  • Twitter icon.
  • LinkedIn icon.
  • YouTube icon.
  • Pinterest icon.
  • Instagram icon.

© Allstate Insurance Company. All Rights Reserved.

ECC Monitor: OK